… Our study changes multitasking research paradigms in two fundamental ways: it studied a
… Can we improve our ability to multitask? How does multitasking affect our attention span …

… This study introduced both a more granular measure of media multitasking and a new …
Media multitasking was also associated with negative social indicators. Conversely, face-to-…

… to multitask constantly. How does the design of devices and applications encourage or
discourage multitasking … We found that modifying the browser design influenced multitasking: …

… light media multitaskers, we developed a questionnaire-based media multitasking index to
determine the mean number of media a person simultaneously consumes when consuming …

Clifford Nass.pub Page 1 Dr. Clifford Nass: Thank you. Delighted to be here. So I've been
really enjoying the presentations this morning, which have taken a fascinating look at changes …

… by Clifford Nass of the Stanford University reveals that people took more time to switch tasks
while multitasking… Understanding when we can and cannot multitask is not just an academic …

… In a 2009 study, Stanford researcher Clifford Nass challenged 262 … Nass and his
colleagues were convinced that the frequent multitaskers would outperform their non-multitasking …

… multitasking because of the ways that our building blocks of attention and executive control
inherently work. To this end, when we attempt to multitask… In 2009, Cliff Nass’s lab at Stanford …

… Ophir, Nass, and Wagner's study (1) is significant in many respects. Research in media
multitasking is in its early stages, although in recent years, media multitasking has become an …

The Media Multitasking Index (MMI; Ophir, Nass, & Wagner, 2009) addresses multitasking
across 12 different media forms: print media, television, computer-based video (such as …